Creating and marketing a great webinar is tough. Choosing a webinar hosting platform shouldn’t be.
That’s why we’ve researched the top-selling webinar hosting platforms on the Internet and compiled Livestreaming this handy list of pros and cons for each.
We reviewed each application and evaluated the following:
Cost and value for the money
User-friendliness
Tech support and tutorials
Video streaming options
Integration with social media and other websites
Webinar marketing assistance
While researching the best webinar hosting platforms, we looked at GoToWebinar, Onstream Webinars, Livestream, Google Hangouts + LeadPages, Adobe Connect, ClickWebinar, and MegaMeeting.
And the winners are…
Livestream ($49)
Livestream is a platform for broadcasting live events, but that doesn’t mean it’s only good for rock concerts. Because the application was created to broadcast live streaming video, it’s an amazing way to create and host video-based educational webinars.
Pros
Embed directly into your website – Livestream allows you to host your webinar from your own website. When attending the webinar directly on your site, attendees are much more likely to engage with your brand by opting into your email list, downloading your lead magnet, etc.
Built in community – Livestream has an active social community that interacts with and ‘follows’ each other. When you choose Livestream to host your webinar, you’re likely to connect with other Livestream members and gain new followers (and new customers).
Mobile broadcasting – Livestream makes it easy for your audience to attend the webinar from their smartphone, tablet, laptop, or TV.
Low-cost option – Livestream offers a freemium version, and its basic membership starts at just $49/month.
Cons
No audience engagement features like quizzes or polls
You can’t embed video onto your website unless you purchase the premium membership for $399/month.
No ability to connect with YouTube or social networks (except Facebook)
The freemium version limits your webinar